The media agency that knows your industry

Getting You Heard

Experience has shown us that there’s an important distinction to be made between what potential customers are interested in hearing, and what businesses like to say about themselves.

Getting heard means finding the middle ground and starting to build a more realistic picture of the world around your customers.

And that’s where we come in.

Navigating Your Industry

With more channels, more media formats and more tools at your disposal than ever before, how do you locate key decision makers in the maritime industry?

Or where would you go about finding the right speaker opportunities in the offshore industry?

And given this ocean of possibilities, how do you choose which maritime events to sponsor?

As a Wake Media client you benefit from access to our knowledge and connections ‐ tapping into our connected network to achieve a consistent and targeted cross-media campaign.

The Trusted Process

Wake Media has built up an unrivalled depth of knowledge of the maritime & offshore industry media channels: everything from horizontal media to more specialised vertical niche titles.

When selecting the right media for your message we weigh up a range of factors including geography, circulation, industry focus and reputation.

The results have helped us develop our own unique independent media scoring process to ensure appropriate targeted readership which will give you the best possible impact for your budget.

We can measure its effectiveness against your original campaign objectives and firmly believe our approach sets the industry standard for the future.

Powering Your Message

In today’s crowded and highly competitive market, talking to the right people begins by defining your audience as accurately as possible.

Rather than just seeking out customers, you’ll encounter different stakeholder groups that influence purchasing decisions across the supply chain.

Understanding these relationships and interactions helps you select the most relevant organisations and individuals to target as it helps you tailor your message to make it more engaging.

The final hurdle is where and how to reach them effectively, as Wake Media knows your customers we can help you reach these influencers in delivering your message.

Suppliers & Service providers Shipyards Class Societies Ship Management Ship Owners Charterers SHIPMANAGEMENT HUMANRESOURCE OPERATIONS TECHNICALDIRECTOR PURCHASER CEO TECHNICALDIRECTOR

Your Complete Solution

Brands of all shapes and sizes have found that it pays to work with an independent partner that offers the full range of integrated marketing services.

From standard support services such as PR management, advertising planning & buying to marketing intelligence and event management, Wake Media works across the full spectrum of marketing communication channels used by today's maritime and offshore industries.

Taking this multidisciplinary approach ensures your target audience receive a tailored and consistent message about your business – wherever, whenever.

It's all coordinated via your Wake Media solution A structured and strategic plan to deliver your marketing objectives.and strategic plan for all areas covered including events, print and digital media.

POSITIONING & BRAND STRATEGY E-MARKETING MEDIA BUYING CAMPAIGN PLANNING EVENTS AND EXPERIENTIAL DESIGN & MANAGEMENT THOUGHT LEADERSHIP TRAINING SPONSORSHIP 3D DESIGN FILM PRODUCTION CUSTOMER RELATIONSHIP MARKETING DIGITAL, ONLINE AND SOCIAL MEDIA ADVERTISING MANAGEMENT

Clients

Abcon ALFA LAVAL Carisbrooke Shipping KBB Turbochargers Lukoil Marine Lubricants Maersk Fluid Technology Napier Turbochargers Nor-shipping Rivertrace Engineering Turbo USA Wärtsilä Marine Solutions Winterthur Gas & Diesel World Fuel Services
 

Our Story

Steve Parks
Steve Parks
Managing Director

Decisions, Decisions………

2014 was a year of decisions, one of which was the creation of Wake Media, a leading dedicated business-to-business maritime and offshore media agency. Based in London with over two decades of industry experience, at Wake Media we don’t limit our challenges we challenge our limits.

We pride ourselves on being independent ensuring the advice we give clients is right for their business. We often hear that we do things differently and are not afraid to take our own path rather than just follow the industry crowd.

Clients and industry friends often remark upon our distinctive culture and approach to marketing communications, with passion and a modern marketing attitude we do not have to be fearful of being unique.

By always putting our clients first we provide them with the market edge for their brand, elevating them above that of their competitors and build value for their businesses.

And today? We are fortunate to represent some of the most recognised leading brands in the industry we love. We are small, flexible and nimble – we don’t lack experience and are innovative in all we do.

Big is not always better.

 

Get In Touch

Wake Media

Maple House, 118 High Street
Purley, Surrey
CR8 2AD, UK

t: +44 (0) 208 686 1728

e: info@wake-media.co.uk

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Wake Media specialises in providing industry-specific media planning advice and campaign execution based on our extensive experience and knowledge.

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